share article

Key success factors for your OEM PRODUCT business

You want to conquer the visualization market in endoscopy with your brand? We have compiled some key success factors for you and supplemented them with our contribution. Check out your possibilities here: 


 

Do you already have other key products around visualization in your portfolio?

  • Our OEM products add value to your complete offering.
  • At SCHÖLLY you can choose from a diverse product range regarding cameras, light sources, light guides and endoscopes.

 

You are new to the endoscopy market?

  • Our recommendation: Start with a focus on your defined core markets, concentrating on specific areas of expertise where you already have a connection. 
  • SCHÖLLY's focus is on visualization products for laparoscopy, urology, gynecology, arthroscopy and ENT. Here we can provide you with excellent support.

 

Endoscopy requires good user knowledge even for standard products.

  • Prepare your sales team and the internal team through operating room visits and train them continuously as specialists.
  • SCHÖLLY will train your team on the products you have selected. We will be happy to send you a quote for online training.

 

Do you already have a strong network of distributors for your brand?

  • Select the ones that are active in your defined core markets and prepare them for the additional visualization products. They know the local requirements in the hospitals best.
  • SCHÖLLY supports you and your distributors with its own service offices in Brazil, China, Japan and USA.

A good Key Opinion Leader (KOL) structure, with reference hospitals and surgeons supporting you in your market launch, is another key factor for your success. 

Do you have further questions or need our expertise for one or another point? We would be happy to discuss this with you.